Outline of Main Points for a Persuasive Presentation

Once you have completed your research, you are ready to write. The Persuasive outline is as follows (See Basic Presentation Outline for explanations of Attention Getting Device, Statement of Purpose, etc..):

• Attention Getting Device
• Statement of Purpose
• Preview
• Pt. I : Problem
  • Define the Problem
  • Explain exactly why it is a problem
  • Show your immediate audience exactly how it affects them.(Immediate harms)
  • Demonstrate global harms
  • Stack up the corpses (harms)
  • Establish Causes (optional)
  • Show them what will happen if the problem is not solved (visualization which helpscreate a need for them to act).
• Transition
• Pt. II: Solution
  • Take your audience step-by-step through the solution
  • Solvency-show them that it will solve the problem
  • Workability
  • Cost/Benefit analysis...show them that your solution will do more good than harm/that it isworth the cost
• Transition
• Pt. III: Actuation
  • Show your audience precisely (step-by-step) what theycan to do bring your solution to bear
  • Show them that their action will make a difference
• Review
• Restate
• Tieback

Return to Basic Presentation Outline

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